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‘The Laughing B’ Branding
The Laughing B is a Pan Asian Gastropub with multiple outlets across Rajasthan. Their food takes a modern twist on traditional Indian classic dishes. We wanted their customers to taste the twist when they consumed our design too, so here’s what we did.
Service
Identity Design, Mascot & Branding
Logo Process:
Synergising their name and their work, we created a mascot logo that was an amalgamation of the Laughing Buddha and a typical South-east Asian chef.
Whether it was their food, interiors or their menu, the vibe stayed classic and cohesive - that which was modern, eccentric and punky. Take a bite into that vibe below.
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